Get A Sneak Peek Into Your Competitors & Why The Algorithm Likes Them
You've hired a SEO expert.
You've paid dearly and continued to heed their advice.
It seems like a complete waste of money because your ranking hasn't moved and your conversions are at a plateau.
And still, you continue to shell out thousands of dollars because that's what you're supposed to do in order to grow.
Sound familiar?
I'm not here to tell you that you shouldn't hire an expert. After all, they understand the industry and you don't have time to learn a new skill.
What I am here to tell you is that in order for you to get ahead of the competition, you need to understand the competition.
And our first step in understanding the competition is to figure out what it is about them that the Google algorithm loves — what is making them rank their content higher than yours?
How Does the Algorithm Work?
I wish I could answer this with a straight, matter-of-fact answer. However, the best answer I can give you is, we don't exactly know.
There are SEO experts out there whose sole job it is to study the algorithm and try to figure it out. Thanks to them, we do have answers. We just don't have enough answers to look you in the eye and tell you, "do this and it will absolutely work, 100% of the time."
However, there have been developments that allow us to look into the backend of your competitors' websites and determine their similarities. As top ranking sites, these similarities are certainly something the Google algorithm is placing strong emphasis on when determining where in the search results these pages will land.
When we take the results from your competitors and compare them with yours, your SEO expert can come up with a very strong SEO strategy that will help you compete in rankings and get you to the top of the first page.
What Information Do I Learn?
When you decide to have a complete SEO audit run, you will learn exactly why your website is below your competitors and how you can fix your website's shortcomings.
You'll learn:
• Your competitors' SEO keywords
• How many times they're used
• Where they're used
You'll learn:
• Your competitors' word count
• How many words are in different sections
• How many bolded words are used and recommended
You'll learn:
• Your competitors' domain authority
• What is their URL traffic
• What is their domain traffic
You'll learn:
• How many words Google likes for your SEO keyword
• How many times Google wants you to use certain terms & where
• How many images Google wants on your website
Can I Really Rank First Page?
The reality of the situation is — Google likes different things for different keywords. And they're ever-changing. What is loved today may be de-ranked tomorrow.
The answer to keeping up with change is to have an audit re-run if you ever see your ranking slip in the search results.
But we never know when Google is going to change their mind!
You need to stay ahead of the curve now.
I never promise results. But having a full audit is the quickest method to rank your content on the first page of Google.
After all, you'll know your competition's strategy. That is gold!
If you're ready to understand what Google wants on your website — contact me today for a FREE consultation.
Your audit is already on its way.